Nancy Richgels, Marketing Director

Four Things to Think About When Shopping for Branded Custom Hats to Promote Your Business If you’re looking for a stylish head piece branded with your company logo, there are some things you may want to consider before choosing which path to take. In this blog post, we will elaborate on some of the idiosyncrasies […]

We understand it is only the beginning of the fall season but it’s never too early to start planning for the Holidays! This year has brought a lot of new and cozy gear to Identity Works and we are very excited to share our staff’s favorites with you. We have complied a list of our

As companies try to navigate what their post-pandemic workforce will look like, new employee onboarding plans are just one of a few things they’ll need to consider reviewing, revising, or even creating if they don’t currently have plans in place. Although in 2020 turnover rates had decreased to their lowest levels in nine years, according

Through the end of 2020 and the first few weeks of the new year, the Identity Works team has noticed some interesting changes in the custom corporate branding world. I virtually “sat down” with our merchandising guru and a few account managers recently to gain a better understanding of what our clients can look forward

North End Jaq Snap-Up Stretch Performance Pullover “This piece comes in unique colors and is super soft and comfy.  It has a relaxed fit, but the fabric is a nice weight, so this piece could be worn with joggers or jeans for a casual look. It could even be dressed up and worn with slacks

If the COVID-19 pandemic has put you in a situation similar to so many other event planners across the globe, you may think that hosting a virtual event in place of the live event you were initially planning for this spring or summer is your only option. Before fully pivoting to a virtual event, here

With so many people unexpectedly working from home due to the coronavirus outbreak, many of us are in uncharted territory. Even for those most adept at change, moving quickly from leading an onsite team to a remote team can be quite an adjustment. This post features a few tips to keep in mind that might

Every January a crew from Identity Works packs their best walkin’ shoes and sets out for the shimmering lights of Las Vegas. Their mission: Complete a three-day trek in search of the latest and greatest items coming to the promotional products industry that year. With diligence and persistence, this year’s team logged notes (and tens

With the dawn of a new year, no matter if you chose to make a New Year’s resolution or not, one thing remains the same: We’re all hoping for a better future. Even if you’re part of the majority of resolutioners who have bailed on their personal goals for 2020 by now, there are steps

Four Things to Think About When Shopping for Branded Custom Hats to Promote Your Business Hat, cap, helmet, beret, headpiece, bonnet, lid, beanie… There are a million different names for the piece of material that’s constructed to be worn atop a person’s head. If you want to promote your company by adding a logo to

With the dawning of a new year we not only welcome a fresh start and new goals, but in our industry, we also look forward to the release of new promotional products. Each year, during the second full week in January, agencies like ours descend on Mandalay Bay’s Convention Center in Las Vegas wide-eyed and