I realized in quite an unfortunate way early on in life that things are just…
Tom Hanchette, President of Identity WorksJune 22, 2018
Please, no more studies showing how promotional products are more powerful than digital advertising. (more…)
mattJune 16, 2017
While there are several reasons some retailers have been annihilated, in part by online…
Tom Hanchette, President of Identity WorksMay 3, 2017
The fascination with photos and videos these days is not new. In my parents’ day,…
Tom Hanchette, President of Identity WorksApril 5, 2017
Can one “get creative” or is one born creative? I think there are elements of…
Tom Hanchette, President of Identity WorksMarch 1, 2017
Business and life always have their ups and downs. That is just the nature of…
Tom Hanchette, President of Identity WorksNovember 22, 2016
It’s interesting to look at our own marketing pieces we developed twenty years ago when…
Tom Hanchette, President of Identity WorksOctober 25, 2016
Year round, the trend scouts at Identity Works are scouring the country, seeking out the…
mattJuly 8, 2016
