New in 2020: Apparel | Drinkware | Home & Office

2020’s Top 8 Custom Branded Products

Every January a crew from Identity Works packs their best walkin’ shoes and sets out for the shimmering lights of Las Vegas. Their mission: Complete a three-day trek in search of the latest and greatest items coming to the promotional products industry that year. With diligence and persistence, this year’s team logged notes (and tens of thousands of steps), captured photos, and collected so many ideas at the industry’s longest running event, the PPAI Expo.

This month we’d like to feature a sampling of the team’s favorites finds from the show.  They discovered new twists on office and drinkware standbys, comfy and creative apparel options, and some straight-up fun items.


North End® JAQ Snap-Up Stretch Performance Pullover

Comfy feel with a high-end look: This new pullover is sure to be a hit with men and ladies in 2020!  We love the thumb holes for the ladies and the unique colors. Plus, it’s moisture wicking, sooo soft and stretchy, making it easy to wear and easy to care for. See more

Patrol Packable Travel Puffer Jacket

Black Patrol Packable Puffer Jacket and Packing Instructions
More than a very warm and lightweight down jacket, this puffer converts to a travel pillow through a hidden pouch in the collar. Genius!!! Offered in a variety of classic colors, the Patrol Packable Travel Puffer is water-resistant and a very cool option (pun intended) for incentive programs or high-end holiday gifts. See more


Asobu® Dog Bowl Bottle

A unique pet item that’s also fun-ctional!  The Asobu is copper lined, stainless steel, and 100% BPA free. It is equipped with a detachable stainless steel and plastic bowl which discreetly twists off the base of the bottle when it is time to re-hydrate your furry friend. The piece also doubles as a beer growler, ice bucket, or food storage container for soup, chili, and more! See more

Seattle’s Finest Ceramic Tumbler

Seattles Finest Tumbler in three colors with custom etching.
With so many branded drinkware options to choose from sometimes it’s hard to find one that doesn’t look like everyone else’s. Once we discovered these gorgeous lidded ceramic tumblers at the show, we quickly fell in love. These classy pieces are offered in earthy blue, tan, or grey tones with matte black interiors. They fit in most car cup holders and have a slide-top lid to protect those accident-prone coffee drinkers out there. Although those features are great, here’s the part that really hooked us: Each piece is decorated with a special “Reactive Gloss”. This gloss treatment gives each tumbler its own unique speckling and color variation so that no two pieces will ever look the same. That statement elevates these tumblers from “just another nice piece of drinkware” to a “personalized high-quality piece of drinkware” without the cost or hassle! See more

Dirty Cookie Shot Glasses

Photo of custom branded Dirty Cookie edible shot glasses.Fun, fresh and fully edible! Branded Dirty Cookie Shot Glasses are great for company events, meetings, or to draw attendees to your tradeshow booth. Made fresh weekly and 3-day shipped frozen, they have a shelf life of 3 weeks from the ship date at room temperature. Choose from flavors like Oreo and chocolate chip, then fill them with your favorite drink for a delightfully refreshing treat! See more

Home & Office

Extreme Post-it Notes

With so many sizes and colors to choose from and 100x the holding power vs. regular Post-its, these little custom branded darlings are water-resistant and super durable in tough (outdoor) conditions. They’re great for industries like building and manufacturing but can also be a game-changer for parents that need to stick notes to things in the fridge! See more

ColorStrike Brand Builder Coasters

Brand Builder Coaster images.
Coasters are nothing new to the promotional products industry. However, the Brand Builder sets offer a unique take on a good ‘ol standby: They are a set of four clear, square acrylic coasters that you stack to make a complete picture. Stacking images like this offers a creative idea for healthcare companies (to show parts of the human body). It’s also a novel way to showcase different parts of a logo or company divisions. The full color digital imprint makes the design options virtually limitless! See more

The Crumbee™ Desktop Vacuum

Crumbee desktop vacuum images
Suck up those pesky crumbs and other debris on your desktop, keyboard, hard-to-reach places in drawers, and more with this cute mini vacuum! This little cleaning machine has great full-color imprint area and easily comes apart for cleaning. The Crumbee would be a great, low minimum option for employee welcome kits, a unique event giveaway, or a handy tool to keep your tradeshow table covers spick and span at shows. See more

Looking for even more ideas? We found some great tool options at last year’s show. Check them out here.