Blog

Trend Alert – Work From Anywhere Gear
Does your organization support Work From Home or Work From Anywhere? If so, you know the challenge of keeping your team engaged and plugged into your workplace culture. Identity Works …

Flexibility, May Be the Key Trait Needed for 2022
If there is one word that sums up a mindset and trait that both individuals and organizations need in the Covid/Post Covid world, it is definitely the word flexibility. At …
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Top Trends in Promo – 2022
Coming into the new year, the Identity Works merchandising team had a chance to meet with our brand and factory partners, scout out new products, and dig deep into the …

Your Guide to Ordering the Perfect Cap
Four Things to Think About When Shopping for Branded Custom Hats to Promote Your Business If you’re looking for a stylish head piece branded with your company logo, there are …

Staff Picks: Holiday Gift Ideas
We understand it is only the beginning of the fall season but it’s never too early to start planning for the Holidays! This year has brought a lot of new …

Finding Serenity in Troubled Times
What times we are in. From COVID and COVID variant resurgences to the effects of climate change being felt all over the earth, earthquakes in Haiti, and recently the deja …

New Employee Welcome Kits – The Whys and Hows
As companies try to navigate what their post-pandemic workforce will look like, new employee onboarding plans are just one of a few things they’ll need to consider reviewing, revising, or …

Authenticity 2.0
Although I have written about authenticity before, when reflecting back on the events of the past few years recently, I realized that the authenticity I referred to in my writings …

Improving Your Online Swag Store with PunchOut
When Identity Works started building QuickBrand Online Stores 20 years ago, we were able to instantly transform the ordering and procurement processes for the companies we partnered with. At that …

10 Corporate Branding Trends to Look for in 2021
Through the end of 2020 and the first few weeks of the new year, the Identity Works team has noticed some interesting changes in the custom corporate branding world. I …
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Five Tips for Perfect Gift Kits
Not to belabor the point, but 2020 has definitely been a weird year. With many workforces going partially or fully remote, tradeshows and conferences going largely virtual, and opportunities for …

5 Questions to Ask Before Partnering with a Company Store Provider
As the old saying that goes, “Company stores are like icebergs. On the surface they may look the same, with similar structures and page layouts. But, once you look below …
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