NEW PRODUCT SHOW

NPS is an exclusive annual event hosted by Identity Works, Inc. for our clients. Each year, on the heels of our industry’s largest annual conference, we invite our clients to see and touch the newest trends in swag, branded apparel, display products, logoed tech pieces and more with some of the best suppliers in the industry. It’s a wonderful time to brainstorm strategies for the upcoming year with the experts and your team.

Friday, March 10, 2023

Doors open for attendees at 10:00 AM and runs until we close at 2:00 PM.

2023’s event will be hosted in downtown La Crosse, WI at The Cargill Room. The location’s address is 332 Front Street S, La Crosse, WI 54601.

Although we’ve had some interesting weather during the past seven years, we’ve never had to cancel NPS. In the event that Mother Nature does force us to cancel, we will email all attendees as well as post an announcement on the main NPS page.

Essentially anything you can brand with your company’s logo. From the newest trends in swag, branded apparel, and tradeshow/event-related products to logoed tech pieces and so much more. If there’s something specific you’re looking for, please let us know!

The number of vendors varies from year to year. On average, we typically have 20+ booths, representing and a wide range of name brands.

Not at this time. Once we get closer to the event, one will be made available for all participants.

Absolutely! When you RSVP for the show, indicate that you would like to meet with someone from Identity Works or your account manager while you’re at the event. If you’ve already RSVPed, feel free to reach out to your Account Manager directly to set up a time.

Yes. Light snacks and drinks will be available for all attendees throughout the event.

RSVP for this year’s event here: https://form.typeform.com/to/oqgJhU8f

Cost of attendance is free for all Identity Works clients and special guests.

Yes! Any of your team members are welcome to join you at NPS. If you know ahead of time that you will be bringing guests with you, please list them when you RSVP (or email us ahead of time to let us know). Giving us a heads up ensures that your friends won’t have to wear a handwritten name tag and, most importantly, that we’ll have enough drinks and snacks for everyone.

Yes! You can register for up to 3 additional team members when you RSVP. Please be sure to have the email addresses for all individuals you plan to include on your registration handy.

If you have more than 3 team members who want to come, that’s ok! Feel free to share the RSVP link with them so that everyone is able to register.

Please reach out to your Account Manager or email helpmybrand@idworks.com and let us know that your plans have changed.

There are a number of hotels that are less than 0.5 mile from The Cargill Room:

• Courtyard by Marriott – La Crosse Downtown/ Mississippi Riverfront (417 feet)
• Home2 Suites by Hilton La Crosse (0.2 mile)
• Holiday Inn & Suites La Crosse – Downtown (0.2 mile)
• Fairfield Inn & Suites by Marriott La Crosse (0.3 mile)
• Radisson Hotel La Crosse (0.3 mile)
• The Charmant Hotel (0.4 mile)

The closest public parking ramps can be found across the street at the Riverside Ramp and a block away at the La Crosse Center Ramp. View a map of La Crosse Parking Ramps.

Valet parking is also available for the duration of the event, beginning 30 minutes before our event and ending 1 hour afterwards (from 9:30AM – 3:00 PM).

Valet parking is available the day of the event, beginning 30 minutes before it starts and ending 2 hours after it ends (from 9:30AM – 3:00 PM).

Materials cannot be shipped directly to the Cargill Room, but you can send items in advance of the show to our warehouse in West Salem. Please use the address formats below when addressing materials to ship to our facility. Box counts and approximate sizes must be emailed to shipping@idworks.com at least 24 hours before your packages arrive at our warehouse.

Non-Giveaway Items (booths/catalogs/etc.)
Any show materials that are shipped to Identity Works should be picked up at our warehouse the morning of or day prior to the event. Warehouse hours for pick ups are 9:00 AM – 4:30 PM. Be sure to email shipping@idworks.com with an estimated pick up time for your items at least 24 hours before your arrival so that we can have them ready for you.

Identity Works
NPS – “YOUR NAME”
920 Industrial Drive
West Salem, WI 54669

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Giveaways
Any giveaways shipped prior to the event can be transported to the Cargill Room by our team for you.

Identity Works
NPS GIVEAWAYS – “YOUR NAME”
920 Industrial Drive
West Salem, WI 54669

Set up time will be determined closer to the start of the event. We are currently anticipating that you will be able to bring in your materials the evening before the event and start setting your tables by 9:00 AM the morning of the Show.

Staff will be on-site until 4:00 PM.