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The ideas you’ll find at the New Product Show are sure to be unforgettable and an event you won’t want to miss! This year’s attendees will enjoy samples, snacks, valet parking, and more. This exclusive event is only available to Identity Works clients and special guests. Join us!
93%
Attendees who left NPS
in 2020 with new ideas
10 years
The New Product Show
tradition began in 2023
25+
Number of booths you can
expect to explore this March
Why Attend?
Fresh Ideas
Each January, we gather the newest trends in swag, branded apparel, display products, logoed tech pieces and more at our industry’s largest event in Las Vegas. Just a few weeks later we share those ideas with you in person at NPS.


Connections
For four hours you have an opportunity to directly interact and brainstorm with product manufacturers, brand reps, and your Identity Works team until your heart’s content. In a casual atmosphere like this, you’re bound to come up with new ideas and strategies to impress in 2020.
Samples
There’s no better way to determine if you like a product and its decoration options than to actually touch and feel it with your own hands, and see it in person with your own eyes. Save time waiting for samples and compare your options side-by-side at NPS this year.

Get Ready
Wondering if there’s anything you can do before NPS to get the most out of your time? Consider these four areas to help keep yourself laser-focused.

Current Inventory
Take some time to check out what you currently have on-hand. Is the branding correct on everything? Is there anything you’re running low on? Do you need new pieces to support any new initiatives?

Event Calendar
What events do you have coming up? Consider making notes about when you need your items in-hand, how many pieces you’ll need, and any special themes your swag could compliment.

Audience
Think about the people you want to reach. Are they expecting a certain kind of item? Do your pieces need to tell them anything? After your event how will they travel back to their home or office?

Budget
Take a peek at your budget. Do you need to stick to any parameters to keep spending on track? Are there internal deadlines that may dictate when you need to have your orders placed?