Quality Assurance

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Quality Certification Alliance (QCA)

At Identity Works we work preferentially with manufacturers that are accredited via QCA. When we custom source we follow similar standards to ensure product safety, quality, social responsibility, supply chain security, and sustainable environmental impact. This is a far different approach than you may see from others where the cheapest products are dropped onto websites in mass with the promise of “lowest price”. It doesn’t have to be either / or and your brand is too valuable to put at risk chasing low cost promises at the expense of safety. When you work with Identity Works you can have confidence the pricing is competitive with products that are ethically sourced as well as safe.

Formal quality assurance process – ProductLok®

From plant inspections, product testing, and QCA partners to proactive communication and on-time delivery, our formal systems have you covered.

ProductLok® – Safety and Sourcing Integrity
Helping our clients achieve their marketing goals in creative ways is something we enjoy, have fun with, and excel at…but ensuring that the products we provide will not end up harming our clients’ brands is something we take seriously each and every day. That’s why we developed ProductLok, a formalized system of procedures and protocols that we employ and continually update to ensure we are doing all we can to protect your brand. Bottom line, we’ve got your back.

Social Compliance
Working conditions, fair compensation, child labor, and various safety issues are just a few of the landmines awaiting your brand if you are working with a company that just blindly processes orders. At Identity Works, we work with partners that are paying attention to these issues and confirming that proper conditions are being met that ensure protection of your brand. When we work directly with overseas manufacturers, we conduct social audits via objective third party inspectors utilizing SA8000 inspection protocols and standards.

Sustainability
This word can mean different things to different people. Regardless, we all have to cooperate and pay more attention to how the ways we consume and what we consume affect the world around us. The issues and opinions are vast. At Identity Works, we always seek first to understand your organization’s particular attitudes and policies toward sustainability. Once we understand you, we then work to align your wishes when it comes to the products and services we produce.

We needed to have over 20 logos redesigned.  "Working with Identity Works was a great choice.  We were able to develop a process that worked for both our company and their designer, to get logos that best represented our apartment communities.  Whether you are doing one or many, I would recommend Identify Works.  I look forward to working with them again on futures design needs."

Sarah S | Marketing Specialist, Horizon Develop Build Manage

Identity Works is a key part of our team. "Identity Works offers creative product solutions, incredible service, and its QuickBrand® technology ties it all together. This allows our marketing and tradeshow programs to run smoothly and efficiently freeing our staff to focus on high level tasks. Identity Works is a key part of our team."

Kim Z | Vice President of Marketing, Kaplan Professional

Successfully increased brand awareness with our target market. "Identity Works delivered an integrated marketing campaign across advertising, promotional products, literature, and trade show design. They built a completely custom web-based marketing tool that tied it all together. Collaborating with our in-house marketing department, they launched a new marketing strategy that successfully increased brand awareness with our target market."

Eddie H | Marketing Manager, Unisyn Medical Technologies

Saved us and our licensees countless dollars and hours of time. "Identity Works has been providing marketing products and technology solutions to Ashley Furniture and our retail licensees for several years... Their solutions have saved us and our licensees countless dollars and hours of time, greatly contributing to our success in retail furniture sales and manufacturing."

Benjamin T | Senior Vice President, Ashley Furniture Industries

A five-fold increase in the time spent with each qualified visitor. "Identity Works is one of those partners that always has new and creative ideas to help our marketing efforts reach our goals. We needed more time with trade show attendees to explain our services. Identity Works worked with us on putting a professional shoe shine stand in our tradeshow booth and developed a “newspaper” full of information and offers on our products and services that our target audience was walked through while their shoes were shined. This resulted in more booth traffic and at least a five-fold increase in the time spent with each qualified visitor to our booth."

John B | Senior Vice President, US Sales and Business Development, Critical Diagnostics

Your staff’s “can do” attitude...and willingness to go the extra mile... "We really appreciate all the hard work the Identity Works Staff has put into creating and updating our online clothing mall. It has made ordering and stocking TCI apparel for our employees a much more efficient process. Your staff’s “can do” attitude, patience and willingness to always go the extra mile makes it a pleasure to work with Identity Works."

Corinna T | Director of Marketing & Communications, TCI